The Email Double-Open Trick

Ron Stark   February 17, 2016   Comments Off on The Email Double-Open Trick
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The Email Double-Open Trick

Very simple and yet very effective way to add another 10% open rate to your emails.

  1. You send an email to your mailing list.
  2. Check who didn’t open the email and add them all to a special list. Let’s call that list “The passive list”.
  3. Wait at least a week or two.
  4. Send the exact same email only to “The passive list” BUT change the subject.

After my first email got 32% open rate, using this method yield another 10%!

Automate this and you’re a winner.

Source of inspiration: